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Kanadiya, Prayatkar K.
- E-Journal:A Common Guildeline
Abstract Views :190 |
PDF Views:9
Authors
Affiliations
1 Department of Library and Information Science, Gujarat Vidyapith, Ahmeadbad 380014, IN
2 Gujarat Vidyapith Library, Ahmedabad 380014, IN
1 Department of Library and Information Science, Gujarat Vidyapith, Ahmeadbad 380014, IN
2 Gujarat Vidyapith Library, Ahmedabad 380014, IN
Source
Journal of Information and Knowledge (Formerly SRELS Journal of Information Management), Vol 46, No 2 (2009), Pagination: 149-154Abstract
Electronic journals have now been recognized as major link in scholarly communication. The timely publication, easy delivery, incorporation of multimedia contents, hyper linking and search facilities etc. are some of the features which have attracted interest of both library and scholarly communities. The article deals with importance, definition, evolutionary, trends and access of E-journals. It discusses along with advantages, the burning issues and challenges to the present and future library and information professionals.Keywords
E-Journals, Pricing, Archving, Access, Library.References
- Chowdhury (G G); Chowdhury (Sudatta). Introduction to digital libraries, 1st Ed. Facet Publishing, London, 2003, p96
- Nisonger (Thomas). Management of Serials in Library. 1st Ed., Libraries unlimited, INC, Colorado, 2004, p31- 33
- Kumar (Anil); others. Internet Engineering for library and information centres. 1st Ed. Inflibnet Center, Ahmedabad, 2002.
- Shah (P C). Sharing of electronic resources for libraries and information centers in India through consortia. 1st Ed., Adinet, Ahmedabad, 2005.
- Vyas (Kailash Narain). Information technology for e-libraries. 1st Ed, Raj Publishing, Jaipur, 2005, p80-89.
- Bhattacharya (M). Symbiotic Relationship. The Library and the electronic journals in network environment. Paper Presented at Caliber 2000 at Chennai.
- Internet (WWW).
- Marketing of Library and Information Services
Abstract Views :257 |
PDF Views:13
Authors
Affiliations
1 Department of Library and Information Science, Gujarat Vidyapith, Ahmedabad, IN
1 Department of Library and Information Science, Gujarat Vidyapith, Ahmedabad, IN
Source
Journal of Information and Knowledge (Formerly SRELS Journal of Information Management), Vol 46, No 4 (2009), Pagination: 459-466Abstract
To market is to promote, to sell, to use your product, to convince others. If the library and information centre staff does not consider itself to be in marketing, it will do a disservice to the library and information centre. Marketing is necessary to introduce a new function, a new concept, and new services and product. Marketing should not be considered the job of ‘huckster’, but rather, the vehicle for offering a product that is going to make end user more effective and efficient in the use of computer resources.Keywords
Library and Information Services, Marketing Techniques, User Needs.References
- Sharma (V C); Ram. Information technology for e-libraries. Ed. by Kailash Narain Vyas. Jaipur, Raj Publishing House, 2005, p224-230.
- Shorter Oxford English Dictionary Vol.1, 2002, New York, Oxford University Press.
- The Random House Dictionary of the English Language. Ed. by Stein (Jess). Bombay, The Tulsi Shah Enterprises.
- Munshi (M Nasruddin). Information, Communication, Library and Community Development. Vol.1. Ed. By Dr. Rameshbabu and Dr. S.Gopalkrishan. Delhi, B.R. Publishing, 2004, p113-224.
- Perry (William E). Information Center. New Jersey, Prentice-Hall. p217-242.
- Shah (P C). New Vistas in Library and Information Science. Ed. By Prof. C.N. Rawal and Dr. V.A.Thaker. Vallabh vidyanagar, P.G.Department of Library and Information Science S.P. University, 2004, p59.
- Mishra (B N). Information Marketing. Ed. By H.S.Chopra. Jaipur, Rawat Publication, 1996, p141-142.
- Kotler (P). Marketing Management: Analysis, Planning, Implementation and Control. Englewood cliffs, Prentice-Hall, 1988.
- Kumar (S); Lohia (J S). Marketing of Library / Information Products and Services. Library Herald. 1998.